FOR IMMEDIATE RELEASE

Slow Art Movement Comes to the Crocker

Slow Art Day at the Crocker on Saturday, April 17, starting at 11 a.m.

February 22, 2010 – Sacramento, Calif. – The Crocker Art Museum will be one of more than 40 sites worldwide to host Slow Art Day in 2010, an initiative that encourages visitors to slow down and spend quality time looking at a single artwork.

 “The majority of museum visitors view an artwork for less than 30 seconds,” said Christian Adame, manager of life-long learning at the Crocker Art Museum. “But it is easy to miss the artist’s message during such a quick look. This event is designed to help participants see art in a new way – to focus, contemplate and discuss their ideas.”

The Slow Art session at the Crocker will focus on three artworks in the Museum’s permanent collection: Stephen Kaltenbach’s Portrait of My Father, Mildred Howard’s Public Eye, Private Me, and Thomas Hill’s Great Canyon of the Sierras, Yosemite.

“The concept for Slow Art is very simple: visit a museum, see a few pieces of art for 10 minutes or more, and have lunch to talk about it afterwards,” said Phil Terry, founder of Slow Art and the Reading Odyssey. “Visitors are invited to come, to feel welcome, to not worry about what experts say but rather to take the time themselves to see and discover what is possible when slowly viewing art.”

This Slow Art session is free with Museum admission. Participants are invited to continue their discussion during lunch at the Marketplace Café in Embassy Suites on Capitol Mall. Reservations are required by April 9. To register, call (916) 808-5499 or email education@crockerartmuseum.org. Visit slowartday.com for more information about the international event.

The Crocker Art Museum was established in 1885 and continues as the leading art institution for the California Capital Region and Central Valley. The Museum offers a diverse spectrum of special exhibitions, events and programs to augment its collections of California, European and Asian artworks. The Crocker is located at 216 O Street in Downtown Sacramento. Museum hours are 10 a.m.-5 p.m., Tuesday-Sunday; 1st & 3rd Thursdays until 9 p.m. Free admission on Sundays from 10 a.m.-1 p.m. is made possible through the support of Bank of America. For more information on exhibits and events call (916) 808-7000 or visit crockerartmuseum.org.

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Media Contact: Kathleen C. Richards
Media: (916) 808-5157
Public: (916) 808-7000

216 O Street
Sacramento, CA 95814
www.crockerartmuseum.org

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